BFCM exposes everything you ignored all year

Here’s what to do

BFCM isn't your biggest revenue opportunity…

It's your biggest stress test, and most brands fail it.

Not because they don't have good products or decent ads.

They fail because BFCM exposes every weakness you ignored all year.

Bad attribution? It shows up when you're trying to scale spend.

Slow checkout flow? It shows up when traffic spikes and conversions tank.

Weak offer positioning? It shows up when your competitor's 25% off beats your 40% off.

BFCM doesn't care about your discount.

It cares if your systems can actually handle scale without breaking.

The brands that win aren't the ones with the biggest sale.

They're the ones with operations that don't collapse under pressure.

If you're treating BFCM like a normal weekend with bigger discounts, you're about to lose to someone who isn't.

So here's the question…

Can your business actually handle what's about to hit it?

If you don't know the answer or you know it's "probably not”...

We'll look at your setup and tell you exactly what can break before it ACTUALLY does.

Jackson